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Sail series models launched in the country to send the car to send all risks fall 3,000 yuan
On March 25, 2004, it was reported that the Sail series of vehicles from Shanghai General Motors launched a promotional campaign nationwide, offering free comprehensive car insurance valued at over 3,000 yuan with every purchase. The promotion is set to run until April 30. The insurance coverage provided by China Insurance Group includes full protection for the vehicle, ensuring peace of mind for buyers.
For instance, for a car priced at 118,800 yuan, the insurance value amounts to 3,668 yuan. This move is seen as a strategic effort to attract more customers and strengthen the Sail’s position in the market. Meanwhile, Fiat has also made significant price cuts across its three major vehicle series, starting from March 18, with an average reduction of over 10,000 yuan per unit. This aggressive pricing strategy is believed to have impacted the Sail’s market share.
In response, a spokesperson from Shanghai General Motors emphasized that price reductions and discounts are not the same. They clarified that this promotional activity is part of a broader marketing strategy and not directly related to Fiat's actions. The timing, they said, is purely coincidental. This approach highlights the company's commitment to maintaining competitiveness while offering added value to consumers.
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Hunan Nongle Machinery Co., Ltd. , https://www.nongleagro.com